How To Edit Video For Beginners: An Introduction

We have, of course, videos made with professional teams, with post-production worthy of commercial television channels, even those that are eventually made with the telephone, to pass the challenge, or to film a very particular event. But clearly, if you want your videos to reach more people, you suddenly have to invest more time in post-production.

All audiovisual project processes are extremely important, from pre-production to post-production, because if you want to be a professional in every area you need to give your best from the first moment to the last; because a second badly recorded and edited, your audiovisual product will be stained, even though the other minutes have been perfect.

For you to understand, videos are one of the means of disseminating content with greater appeal and acceptance by the audience. They are a very powerful way for you to position yourself, to position your brand, products or services. Videos are 53% more likely to appear on the first page of Google and on Facebook alone people watch more than 100 million hours of video per day. In other words, your best friend in digital marketing should be video editing.

Not that editing videos is impossible. But also, don’t think that just cutting a section there, another here, and that’s it. You need software for video editing.

For the videos to be interesting, it is always important to follow a script to guide your first actions.

So, before anything, take a moment to evaluate these three points down here, which may not seem like a big deal, but they will certainly help you get started much easier.

Set The Video Intent

The video has already been recorded and all you have in hand is the raw material. What to do now?

First, you need to know what you want with this video. Try to think about how you would like people to react to it. With surprise? With humor? Provocation?

When we define which emotions we want to arouse, it is easier to select the right passages. This will help to understand what “tone” you are going to set for the video. If it’s a more serious video, for example, you already know in advance that funny scenes and fun music may not go down very well.

To make it easier to understand, let’s assume that you will be editing a video about a new product launch in the future. In that case, it is not difficult to see that the intention of the material is to raise some expectations in the public, do you agree?

Define The Elements Of The Video

Now, it’s time to start defining the elements that will compose your video. And it doesn’t have to be anything very definitive. The idea is that you have the maximum choices available according to what was defined in the previous step.

The important thing is to list as much material as possible that has to do with your proposal.

Select The Material

At this point, you need to have a good amount of raw material on
hand to start editing. Select the sections that arouse emotions in you
too. Pay attention if they meet basic requirements like image quality,
pleasant sound. After completing these three steps carefully, it’s time
to start editing.

But what if you have a video editing software that has lots of features but is still easy to use? Isn’t that better?

Allow us to introduce Wondershare DemoCreator. This is a great video editing software with lots of features but still easy to use. One thing that is interesting is that a free version is also available. Even though it’s free, its features are synonymous with high-end features.

In general, these are the steps for editing your video:

1. Import media files
2. Organize your media. If you have very few clips, dragging them all into the editor is fairly easy to do. But if your projects are more complex, keeping them all organized is important.
3. Mark your clip. You can place entry and exit points at any part of your clip.
4. Add special effects such as creative transitions, various captions, attractive annotations, stylish stickers, eye-catching cursors and so on.
5. Now it is time to export. You can directly export the resulting video in various formats, MOV, WMV, MP4, GIF, etc.

Apart from being able to edit videos, Wondershare DemoCreator is also well known for its ability to record screen. This ability is needed by every gamer who wants to upload their skills (in playing games) on YouTube. Screen recording is also very useful for making tutorial videos.

Conclusion

Wondershare DemoCreator is a very complete video editing software. Trying it won’t cost you anything because you don’t have to pay anything. Once you are satisfied with the performance of the software, you can switch to the paid version. Knowing your needs and parameters before editing a video is very important but of course, equipping yourself with adequate video editing software cannot be ignored.